People love blogs. Google loves blogs. What else is really worth saying, in a blog post about the benefits of blog writing? If you still haven't captured the image, here is the bigger picture about blogging. Blog writing gives you the opportunity to reach your audience in a way that is fast, frequent and high impact. Remember the days before blogs, when your main hope of being published was a newspaper or magazine article? Well those are great, but wouldn't also like to own a publishing system? That is what blog writing is all about. Each time you post you add to the blog space, making your own contribution to whatever topic matter your covering.